Let Us Help You With Our Expertise
IDO consists of professionals dedicating to provide the best services. We constantly strive to satisfy our clients with work that is unique, and we’ve built our reputation on delivering results-oriented services. Whether you are a small or large corporation looking for a professional recognition or ad campaign, or a non-profit organization looking to spread your message out to the public, IDO can help you reach your goals.
- Digital Marketing
- E-mail Marketing
- Full Service Advertising
- Social Media Strategies
- Media Management
- Web Development
- Graphic Design
- Digital Printing
- Video Production
- Public Relations
- ID Photo
- Chinese Bilingual Recruitment
What is Branding?
Branding is a strategy and practice buzzword used to describe many aspects of marketing. Branding is simply “your personality”, which involves a number of elements: logo, visual identity and corporate image. A true brand grows and develops over time. We strive to guide your business/organization on the right path, by communicating effectively and accelerating your growth.
How Does IDO Develop Your Brand?
IDO can help to develop and define your brand by explaining your company’s unique features and visual identity to the public. IDO can help to ensure those elements being consistently used on all your marketing material and media platforms, and we can even help you communicate in different languages. Together, these elements can present your business in a consistent and positive manner. Your company’s brand is then born and ready to grow./vc_column_text]
IDO offers smart, simple online resolutions so that your business can always stay connected with your target audience. Technology is changing faster than ever before, which affects the way businesses are traditionally operated. Many companies or organizations are overwhelmed by these changes. Most of them don’t know that they’re missing something. IDO is digitally-driven and committed to helping businesses navigate the web, social media and email marketing by developing and executing online strategies that deliver the best outcome. It’s our passion to find the best digital solution to cater for your business needs. No project is too big or too small – IDO is here to help.
The advertising and marketing world is constantly changing. E-mail marketing involves sending a commercial message to a group of people directly. It can be used to send advertisements, request business, or solicit sales or donations. By communicating in this way, you can build loyalty, trust, and brand awareness among your customers. Email Marketing is quickly becoming one of the strongest marketing avenues available. Not to mention, it is extremely affordable. IDO can create a series of email marketing campaigns for both your current customer database and cold list, from setup, design, and execution, to management and reporting. IDO has a fully compliant system designed to deliver results!
Advertising is not just posting an advertisement. It involves all aspects of the advertising process, including marketing research, media planning, placement management, creative design, buying, trafficking and post-buy analysis. No matter what type of organization you are: small business, large corporation, non-profit organization or government agency, we can assist your advertising campaign on the niche market. If you’re looking to make an impact within the Asian market, we’d love to hear from you!
Has Your Company Gone “Social” Yet?
According to recent industry research, two-thirds of all internet users are participating in various forms of social networking, regularly visiting sites like Facebook, Twitter, YouTube, etc. With so many potential customers visiting social networking sites, and so much of their online time being spent there, social media has undoubtedly become an important channel where your company can fully engage with your target audience.
Why Social Media?
There are several compelling reasons for your business to make social media marketing as a prior element of your marketing strategy. IDO can help your business engage with your customers in the social networking space in order to:
- Build credibility for your company and brand in becoming an expert in your industry
- Reach customers who don’t respond to traditional media
- Seek and output interactive customer feedback
- Influence buyer behavior and purchase decisions
- Proactively manage your company’s online reputation
- Enhance your SEO performance by generating fresh content which links back to your website
IDO Social Media Services Includes:
- Creation of customized social media pages and applications
- Creation of customized YouTube channel for video content
- Design of customized branding such as logo, poster and page background
- Development of social media strategy and definition of goals
- Auditing/evaluation of existing social media program (company and competitors)
- Posting/distributing new content through social networking sites
- Ongoing monitoring/analysis/management and reporting of social media results
- Integration of social media profiles, link with website, analysis and tracking
Our Media Management service involves Media Planning, Buying, Analysis and Reporting.
The first critical step is to plan effective media buying. IDO will utilize a vast array of media research methodologies to enable the creation of a specific and measurable Media Strategy that defines “who”, “how”, “when” and “where”.
This step involves negotiating, purchasing, and placement of the media plan. Based on your media needs and strategy, IDO will negotiate with various media outlets for the best rates, design and placement of the media plan. IDO will also work with media representatives to identify opportunities to improve the effectiveness and practicality of the advertising.
Understanding how each element works within your marketing and media plan is crucial in maximizing your advertising return. IDO will assit you define and understand your media profile by giving you a qualitative rating.
IDO Media will interpret your brand story and share it with the audiences that you have never approached before. IDO Media will spread the word of your business to the Chinese communities, which will accelerate your growth.
If you’re not online, you are lagging behind your online competitors. A professional website not only speaks for your business, but also showcases your product/service to the current or potential clients. What IDO can offer for web development:
- Domain/Hosting Plan Setup
- Dynamic Websites
- Search Engine Optimization (SEO)
- Multi-lingual Website
IDO can build professional websites tailored for your specific needs. Talk to us to find out what IDO can do for your website.
IDO develops creativity within the new media environment that is on target, well-researched, and well-executed. Whether it’s a logo or brand, social media, website, print, posters, packaging, or video, we use an integrated process that has always witnessed positive results. Our goal is to inspire your customers by creating a look that makes sense, enhances your message and helps clearly identify your business.
Looking for the best print quality for the most reasonable price?
Look no further! We offer a full printing service right from our office with a wide range of printing products to suit your needs.
- Business Card
- Post Card
- Perfect Binding
- Cerlox Binding
- Coil Binding
- NCR Form
- Custom Pads
- Retractable Signs
- Indoor / Outdoor Signs
People respond to video because it’s a great way to tell a story. Video is the most engaging and captivating media out there. It’s flexible enough to be utilized in many areas, including commercial ads, presentations, training videos, tradeshow materials, and more. IDO can shoot, edit, add motion effects and output a professionally-edited video. Talk to us to take your marketing strategy to a whole new level.
IDO combines public relations and social media tactics to help spread the word out when you have good news, and manage things when you don’t. We ensure the right audience gets the right message. With access to most Asian media contacts across Canada and a close connection to ethnic communities and organizations, IDO enhances your marketing efforts and finds success through proper use of media components. By recognizing the value of a strong media and public relations program, you can extend your message in innovative and creative ways. IDO knows the importance of public relations and we love to be involved.
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Understanding cultural differences between the way Chinese and Westerners do business is one of the biggest obstacles for success in China, and in targeting the local Chinese market. One of the best ways to overcome this problem is by employing bi-cultural staff. IDO Media is pleased to announce our newest service offering; Bilingual Chinese Recruitment. This service is dedicated to supplying local business with high caliber English Chinese speaking staff across all industries. Our recruitment philosophy is all about getting the right people into the right jobs. Utilizing our vast network, and local know-how, we are quickly becoming a trusted advisor for local Chinese job seekers and a long-term partner of our clients. For more information about our Chinese bilingual talent search services, please contact Carrie Glowacki at firstname.lastname@example.org, 204-221-5703.